Helping you begin and finish what you've begun so you can begin, again.
Hello. Welcome to Begin the work. This project has come about out of my experience in building and launching digital and physical experiences over the last 15 years of professional work in product management, digital innovation and entrepreneurship. I am passionate about spurring your business toward audacious digital goals! I've spent 15 years building in multiple frameworks, but prefer a more agile approach in delivering experiences to drive revenue and build trust.
My name is Sam DuRegger, and I have delivered omni-channel experiences at high growth startups, small businesses, publicly traded corporate environments, progressive FinTech's and in digital transformation projects for the State of Oklahoma.
Brand Presence
More than logos, fonts, and marks -- I craft authentic brand presence and actionable design systems to enable strong digital positioning in ever-evolving markets.
Digital Transformation
Transformation is slow and difficult work, not shiny new distractions. I have helped large enterprises spark the momentum required for foundational change built for the long-term.
Product Management
Product is a mindset. From global brands innovating on new platforms, to refresh stale citizen experiences within government bureaucracy -- the experience must build trust.
In search of a Fractional Product or Digital leader? We’re here to help.
Featured Work
Espresso + Milk, LLC
Barista BotText your ☕️ order like you text your friends.
Highlights: E3 and Bridge2 alumni; Initial pre-seed funding by i2E and Plains Ventures; Pilot launched at tmrw.coffee; and seeking seed round of funding in 2024! #NLP #AI #MachineLearning
Fractional Head of Product
Wylder AppWhere Strava owns what runners do when they’re alone, Wylder owns what runners do when they’re together.
Fractional Head of Product
Final SurgeAugust 2023 - February 2024: Consulting on Product Marketing and Product Management. Worked with Executive and Delivery team to launch their newest 4.0 experience enabling feature parity across web and mobile applications.